Airport Inc.

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Airport Inc.

Branding

 

Company Name: Airport Inc.

 

Description: Airport is a company that distribute Geek snack and drinks. The main product is made with fresh ingredients and shipped directly to your home. The goal is to convey a sense of mystery around the country, while at the same time to being approachable.

 

Below there are three different approaches on the same brand as proposal to the client.

 

A. When thinking of Greece, the first thing that comes to mind is its history. Thus, with this word mark, I choose to spread the word and the importance of Greek history and especially, when it comes to snacks and drinks that are directly associated with the Mediterranean diet.

B. From the basic guidelines that this company follows, concerning its products, the utmost purpose of the Airport is to provide to the consumers, healthy snacks and drinks that are made of biological ingredients. Sea, sun and fruitful land is our secret that gives to our customers high quality products.

C. The style, the font and the concept of this sample of word mark were highly inspired by the name of the company itself. Since I mainly focus on the brand name, I try to provide to the client the feeling of security that this company is capable of traveling anywhere and that it will undoubtedly reach your home, in order to distribute the delicious products of Greece.

 

 

See full project here.